RAM aka Miguel Caeiro - Money always wins_Pop Rustic Style

The work draws on a pop aesthetic in the sense of its use of popular media language. In this case, the style of this piece is attributable to the street art subculture and the various forms of urban art that involve the use of spray paint, stickers, or stencils. Street art, generally associated with punk or hip-hop music, is often seen as a means of protest against consumerist society or the denial of rights to minorities. Thus, a double bond is established, typical of pop aesthetics: elevating a product of popular culture to the level of a true work of art and, at the same time, transforming the artwork into something absolutely simple and immediate, such as the language of graffiti. In this work, RAM provides a direct, ironic, and playful image of the dominance of money over feelings through a game of tic-tac-toe in which the euro symbol wins over the heart.

A renowned Portuguese street artist, in this work RAM demonstrates a remarkable pictorial sensibility inspired by pop art. The connection to urban and graffiti culture remains unbreakable, in the rebellious, ironic, and irreverent spirit and direct language that underpin this work. Formally, however, the use of spray paint translates into a decidedly painterly gesture, demonstrating a strong connection to the Expressionist and Abstract movements. This is confirmed by the use of color, which displays a harmonious chromatic balance.

Ram is the name under which Portuguese visual artist Miguel Caeiro (born 1976 in Sintra) has worked since he began painting illegally in the streets in 1997. A pioneer of experimental graffiti and urban art, Ram has created an original language in the world of new urban aesthetics. His energetic explosions of color and dynamic forms resemble the gestures of contemporary action painting, imbued with a psychedelic vision. His lines possess an intense vitality that expresses the construction of ethereal realities.

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